17.11.13

Melody... Nippon Style

Food stalls
Asian noodling.
 
Last year Korea was trusting the world music charts with a Psy-chedelic tune that was all the more representative of the emancipation and internationalisation of the country, let alone region. I have personally never been to the Country of the Calm Morning, but have done a few immersions in the broader eastern region. If I loved walking the unspoilt Burmese countryside, the constant smile of the Malaysian people, the spices of the thailandese food... It is really Japan that caught my imagination, like no other (as Sony once said in its advertising).

I belong to the generation X, which means that I have grown up with the rise of that nation on the international scene. Sega and Nintendo have kept me awake at night ; Shizuo Koizumi and his anime "Attacker Yu!" (Jeanne & Serge in French) made me discover volley ball and live magnificent moments with great fellows ; I have delightfully seen sushi bars take over France restaurant scene like Pizzerias did in the 70s, Vietnamese restaurants in the 80s, Kebab shop in the 90s... It was therefore natural for my wife and I to aim for the archipelago when evaluating our honey moon destinations.

Nippon Style.

It was already a few years back, and I have written a few articles on that experience, but what I recall most is this frenetic calm that tears appart that nation. On the one hand Tokyo and its always-on beats, strobe lights and capsule hôtels, and on the other hand the traditions and relaxing nature of the Takayama region.

And it is always a pleasure to dive back in these fantastic memories through the pictures I brought back, or thought more serendipity. The latest happy accident was this advertisement for the Touchwood SH-08C, a very special phone by Sharp and launched by NTT Domoco.

As introduced in Engadget:
Kenjiro Matsuo was responsible for the creation of the instrument, while Morihiro Harano is being handed credit for the idea itself; in fact, he confirmed to The New York Times that no artificial music was added whatsoever, with only the background levels being adjusted up for effect. You may have never listened to a piece of classical music in your life, but you're sorely missing out if you ignore Bach's Cantata 147, "Jesu, Joy of Man's Desiring." Or, at least the version in that video below.

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