1.10.07

Mixing the cultures

Bacardi is well known for its tradition of mixing... They have launched a new TV commercial recently that illustrates this habit. Well executed in the below stated version, unfortunately the edited version that can be seen on the screens is less engaging:



Just looking forward to seeing how these brands can investigate other territories than music mixing which is now an overused cliché. When will they look at mixing the cultures for instance?

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